Sandy Liang’s ultrafeminine designs and bow-filled adornments have dominated the fashion world since 2014, quickly rising as a cult-favorite brand spotted on celebrities and It girls everywhere. After expanding her kitschy techniques via phone accessories, balletcore footwear, and other highly sought-after (and, of course, sold-out) collaborations, the New York City–based designer is launching into the home space for the first time.
Her inaugural interiors foray is an assortment of 12 items—ranging from apparel and aprons to lighters and rugs—that take cozy cottagecore cues and make playing dress-up fun for the kid at heart. As seen in newly released campaign images shot by Jeannie Sui Wonders at Manhattan’s iconic Plaza Hotel, pajamas and intimates make up most of the collection: Dainty baby rosette appliqués are found on midi dresses, stretchy elastic pants, puff-sleeve tops, and lightweight knickers. Frilly hems and pointelle patterns embellish smocked aprons and are available in navy, gingham, and cream colorways.
Apparel aside, Sandy’s home collection has two standout pieces: a hand-tufted wool runner in dark green with giant pink ribbon detailing and a classic coconut doormat. The mini rug, a refillable chrome lighter, and the Contessa Apron are all engraved with the phrase that inspired it all: “I’m going to be my own kind of princess.”
The designer tells Clever that, like her clothes, her new line sprinkles inspiration taken from parts of her life, featuring references to Ina Garten and Sofia Coppola’s Marie Antoinette—particularly the morning bedroom scenes. She also took cues from a hotel she stayed at in Rome: a stainless steel appliance that said [the word] princess on it.
The downtown darling’s move into the home space is fitting; after all, she has a keen eye for decor—her Lower East Side storefront included—and this collection kicks off more to come. Sandy Liang’s new line is now available exclusively on her site, with prices ranging from $65 to $1,295. Below, Sandy speaks about the pieces, the concept of home, and her favorites from the drop.