30 Best Prime Day Competitor Deals 2023 that Amazon Can't Match

Take a pro-tip from GQ Recommends’ professional shoppers: Amazon may have the best deals 99% of the time on Prime Day, but Prime Day competitors bring some real treasures for that other 1%. This time around, retailers like Walmart and Best Buy are actually beating Amazon’s prices on hot-ticket items like new MacBook Air laptops. GQ favorites like Kiehl’s are offering site-wide sales you can’t find elsewhere. For only the price of an extra browser tab, you can score some discounts that Amazon can’t match—or steals on products that Amazon doesn’t even offer.

Have you been eyeing a new tablet? Or maybe a new computer? Perhaps some spa-level skincare upgrades? Great. In scouting for the best Prime Day competitor deals, we kept it to the cream of the other-guy crop, and put them all here, in one easy-to-reference place. We’ll keep updating this space, too, as fresh deal crop up.

For every other worthwhile deal we’ve found, head over to our massive list of the best Prime Day Deals 2023 has to offer. And check out the rest of our Prime Day coverage, broken out by category, below.

The Best Prime Day Tech Deals | The Best Prime Day Luggage Deals | The Best Prime Day Watch Deals | The Best Non-Amazon Menswear Deals | The Best Prime Day Shoe Deals | The Best Prime Day Furniture Deals | The Best Prime Day Fitness Deals | The Best Prime Day Cologne Deals | The Best Prime Day Vacuum Deals | The Best Prime Day Deals Under $25 | The Best Prime Day Kitchen Deals | The Best Prime Day Grooming Deals | Patagonia Down Jacket Sale

The Best Competitor Deals on Tech

Amazon’s big-box nemeses also go hard on tech, and don’t have in-house Alexa’s to offload, making for a broader selection. In other words, the best deals from Prime Day competitors tend to be the best tech deals. You’ll find Apple iPads and headphones at sweet prices, but the headliner here is that Walmart introduced an ultra-rare discount on the Nintendo Switch Lite. Good for a gift, great for yourself.


Mac mini Desktop – M2 Chip – 8GB Memory – 256GB SSD

Best Buy


MacBook Air 13.6-Inch Laptop – Apple M2 chip

Best Buy


Beats Solo3 Bluetooth Wireless On-Ear Headphones



1080p Wireless Video Doorbell


The Best Competitor Home Theater Deals

Once upon a time, you had to wait for Black Friday or Super Bowl Sunday to upgrade your living screen at a nice price. Not anymore. Prime Day prices for TVs tend to fluctuate hour-by-hour, but as of this writing, all of the smart TVs featured below are cheaper than you’d find at Amazon. And if you’re one of the growing number of shoppers who try to avoid the ‘Zon at all costs, Target is matching Amazon’s price on the Vizio soundbar.


77-Inch Class BRAVIA XR A80L



65-Inch Class A6 Series 4K



V-Series 5.1 Home Theater Sound Bar


The Best Competitor Deals on Kitchen Appliances

The best kitchen deals are not on Amazon, chef! Heard. If you’re into cooking, or just eating food, check retailers like Sur La Table. You can deck out your kitchen like a Michelin-starred restaurant, even if you’re still learning how to chop onions. Kitchen-Aid’s much beloved, powerful stand mixer is also sale. Morning coffee not third-wave enough for you? There’s an espresso machine deal out there.


Precision Sous Vide Nano 3.0

Sur La Table

KitchenAid Artisan Stand Mixer, 5 qt.

PowerXL Vortex Pro air fryer

The Best Competitor Deals on Home Goods and Furniture

The best Prime Day competitor deals can turn your humble abode into a not-so-humble abode thanks to furniture sales and best-ever prices on everything from patio upgrades to cozy comforters.


Range 3-Piece One Arm Sofa



Personal Concrete Fireplace


Brooklinen Luxury Bedding Bundle

The Best Competitor Deals on Beauty and Grooming

It’s never a bad time to overhaul your grooming regimen, but now is a particularly good time. Because a handful of our favorite products—including Braun’s perennially popular electric shaver and ERL’s very summer-ready cologne—can be yours for a pittance. Plus, there’s the aforementioned Kiehl’s sitewide sale, where you can take 25% off everything.


Eros Flame Eau De Parfum for Men



Series 8 Electric Shaver for Men



Facial Fuel Energizing Face Wash



Ultra Facial Cream with Squalane



Face & Beard Wash with Aloe Vera



9000 Men’s All in One Full Body Trimmer


The Best Competitor Deals on Clothing & Accessories

Amazon’s menswear situation has gotten better over the years, but when Nordstrom and Saks are offering competing Prime Day sales, we know where we’re putting the bulk of our wardrobe budget.

Calvin Klein

Classics 3-Pack Cotton Boxer Briefs



Torridon Tartan Holdall Bag

Saks Fifth Avenue

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