17 Best Men's Watches Under $100 2024: Alarmingly Good Deals


If you expected your search for the best men’s watches under $100 to turn up a paltry display of unwearable crap, think again. Despite the steady stream of covetable Swiss grails on display in NBA tunnels and Formula 1 paddocks, you don’t need to shell out the cost of a new car for your next timepiece. Not only are there plenty of great tickers to be had for less than a Benjamin, you could (and should) make the argument that the watches at the lower end of the price spectrum are way more fun than ones that cost tens of thousands more.


Five Sub-$100 Watches Worthy of Your Wrist


From hardy field watches to classic G-Shocks to beach-ready divers, you can find a great timepiece for less than it costs to fill the tank of your average SUV. If you’re on a tight budget, saving up for that heirloom Rolex, or just need something new for a big night out, here are the 17 best men’s watches under $100.

Looking for more unbeatable tickers at unbeatable prices? Start with any of the below.

The Best Cheap Watches That Don’t Look Cheap | The Best Watches Under $200 | The Best Watches Under $1,000 | The Best Dive Watches Under $500

All products featured on GQ are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.



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